If you’re just entering the world of skincare, the amount of information online can feel overwhelming.
But here’s the truth:
You don’t need 10 products or expensive routines. A simple 3–4 step daily routine is enough to give clear, glowing, healthy skin for both men and women.

This guide breaks down the easiest routine for beginners — and how using the right products like CLARIV Vitamin C Serum, CLARIV Anti Pigmentation Serum, and CLARIV Sunscreen SPF 50 PA++++ can transform your skin.

Step 1 – Cleanse (Morning & Night)

The first step is always cleaning your face with a gentle cleanser. This removes dirt, sweat, oil, pollution, and sunscreen from your skin.

Why cleansing is important:

• Prevents breakouts

• Allows serums to absorb better

• Helps reduce dullness

Suitable for: All skin types (men & women).

Step 2 – Use a Serum (Targeted Treatment)

Serums are lightweight formulas designed to solve specific skin concerns.
As a beginner, you can choose one based on your skin goal:

Option A: For Glow & Brightening – CLARIV Vitamin C Serum

Vitamin C is the easiest way to get a natural glow, reduce dullness, and even out skin tone.
CLARIV Vitamin C Serum contains:

• 10% Ethyl Ascorbic Acid (Vitamin C) – brightens and evens tone

• 0.5% Ferulic Acid – boosts antioxidant power

• Hyaluronic Acid & Aloe Vera – hydrate and soothe

• Kakadu Plum & Moringa Extract – natural radiance boosters
  

Benefits:

• Reduces dullness

• Fades early tanning

• Improves skin glow

• Makes skin smoother and fresher

Best for:

Men & women who want a daily glow and healthy skin.

Option B: For Dark Spots & Pigmentation – CLARIV Anti Pigmentation Serum

If your main concern is dark spots, acne marks, or uneven skin tone, this serum should be part of your routine.

CLARIV Anti Pigmentation Serum uses a powerful blend of:

• 2% Kojic Acid

• 2% Alpha Arbutin

• 3% Tranexamic Acid

• 5% Niacinamide
  

Benefits:

• Fades stubborn pigmentation

• Lightens dark spots

• Brightens dull skin

• Evens out skin tone

Best for:

Hyperpigmentation, dark spot correction, melasma-prone skin.

Step 3 – Moisturize (Morning & Night)

Even if your skin is oily, a moisturizer is essential to keep your skin barrier healthy.

Benefits:

• Prevents dryness

• Balances skin

• Helps serums work better

Choose a moisturizer based on your skin type (gel for oily, cream for dry).

Step 4 – Sunscreen (Morning Only)

If you skip sunscreen, nothing else in your routine will work properly.
Sunscreen protects your skin from:

• Dark spots

• Sun damage

• Premature aging

• Pigmentation

• Skin dullness

The Best Option for Beginners: CLARIV Sunscreen SPF 50 PA++++

Why it stands out (as per label):

• Gel-based & ultra-lightweight

• No white cast

• Water & sweat resistant

• Contains Niacinamide, Hyaluronic Acid & Ceramides
  Clariv sunscreen

Suitable for:

Men & women, oily to dry skin, humid climates, outdoor lifestyles.

Day & Night Routine Summary

🌞 Morning Routine

1. Cleanser

2. Serum (Vitamin C or Anti Pigmentation)

3. Moisturizer

4. Sunscreen

🌙 Night Routine

1. Cleanser

2. Serum (same or alternate depending on skin concern)

3. Moisturizer

Beginner Tips for Best Results

• Start with 1 serum for 10–14 days before adding another

• Use sunscreen daily — it prevents 90% of dark spots

• Don’t mix too many active ingredients at once

• Be consistent; results take 3–6 weeks

Final Thoughts

If you’re starting your skincare journey, keeping it simple is the smartest and most effective approach.

With CLARIV Vitamin C Serum (for glow), CLARIV Anti Pigmentation Serum (for dark spots), and CLARIV Sunscreen (for sun protection), beginners can achieve:

✨ Brighter skin
✨ Fewer dark spots
✨ Smooth, hydrated complexion
✨ Healthy, even-toned glow

Consistency + the right products = great skin for both men & women.